Friday 26 March 2010

How to stretch a buck, 75 times

The last time 75 cents got you anything of substance Al Capone was dancing the Charleston on top of a flagpole.


More recently, the last time $75 got you something of substance, OJ Simpson was shopping at Bruno Magli as the Spice Girls were zighazig-ha'ing up our lives. Hipsters in Brooklyn may still have been dancing the Charleston. Ironically, though.

But thanks to Times Like These and the average luxury consumer's short-arms-deep-pockets affliction, $75 now goes a long way to making you look like the million bucks you looked like on a regular day in pre-Black Monday Canada. Herewith, a round up of how to spend $75 in your quest to look like you actually have $75 to throw around like it ain't no thang.

Kérastase Chronologiste in-salon hair treatment

According to the Recherche Avancée L'Oréal, the science brains behind Kérastase hair products, caviar is the source of natural life. (If you ask me, the champagne that I like to chase my caviar down with is the real source of life, but that's neither here nor there.) Chronologiste, the brand's latest offering that proposes to cure all your hair ailments in one nifty treatment, has created a unique compound called mimetic caviar to imitate the food's natural essential amino acids, proteins, fatty acids, trace elements and iodine. Mixed with a rich, specially-formulate cream, the two components create soft, shiny, healthy, youthful locks in one swift go. The take home kit is $150, but an in-salon treatment, which lasts 30 minutes and comes with a helluva scalp and shoulder massage, will only set you back $75. It's a great way to get ready for a big night out where hair tossing leads to hair touching which leads to...well, other touching. You know. (Call 866 KERASTASE to find a salon near you.)

Just think how hot her hair will look!

Chanel 5 à 7

Taking inspiration from the French term for happy hour, this service invites clients to book a seat at the Chanel makeup counter at Holt Renfrew Bloor St. (Toronto) anytime between 5 and 7 on Thursdays and Fridays for a makeup application, touch up and mini lesson courtesy of a Chanel expert. You can choose one look from eight suggestions on Chanel's A la Carte menu of makeup looks, including the self-explanatory Bronze Goddess and the 5 To Whenever for traffic-stopping glam. And pick from the High Definition Makeup menu to learn how to achieve the perfect smoky eye (seriously girls, we still don't know how to do this?!), the perfect brow or the perfect false eyelash application. Six chairs are available at $75 a pop, which is redeemable in product, but bring a group of five friends and the hostess is free. It also includes a sugar high courtesy of petit fours and mock-tinis, which you are then meant to burn off by bar hopping in search of Mr. Right Now. (To book, call 416 922 2333.)

*Bonus (because I'm hopelessly devoted to Chanel)

The highly anticipated Chanel S/S 2010 rub-on tattoos are here and they're only $75 for five sheets of 55 tattoos! My crippling fear of needles and commitment phobia have left me tattoo free, despite years of entertaining the idea of branding myself in the name of coolness. So these are to me what tofurkey must be to a vegetarian on Thanksgiving. Except they're ultra cool, and probably taste better. (Available at select Chanel stores.)



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